About Us


Matt D.M. Watson, Ph.D., PMP

The founder and Principal Consultant of 9m, an innovation consulting firm based in Boise, Idaho. He began his career in the United States Air Force as a forward-air-controller, serving in the invasion of Iraq with the 101st Airborne Division. Following Matt’s service, he worked with the Bechtel Corporation as an organizational development project manager and training director. Later he worked with Hewlett-Packard as a business strategy project manager and is the Chairman of the  Board for the Community Veterans Justice Project.

He obtained his Bachelor of Arts in Organizational Leadership from Chapman University and Master of Arts in Learning Technologies from Pepperdine University. After spending the first half of his career specializing in organizational development, project management, and lean process improvements, Matt focused his craft on the creative and innovation processes while completing his Ph.D. in Global Leadership and Change at Pepperdine University. There he was able to refine his innovation model while completing his research on the enablement of creativity.

Matt is the author of “From Global Vision to Agile Execution: A Proposed Planning Model,” “Fear and Loathing in the Accountable Culture,” “Common Strategies and Practices among Facilitators of Innovative Thinking in Organizations,” and “The Leadership That Facilitates Innovation.”

Affiliations & Certifications

Weekly Innovation Newsletter

Read our latest innovation articles